Tilting in an opposing direction to its future neighbor, 30 Hudson Yards, which is currently under construction, the tower pays homage to the Hudson River, with its profile angled away from the waterfront, offering a dynamic presence on the New York Skyline. The building will serve as the global headquarters for Coach, hosting a "vertical campus" that includes a soaring atrium and floor-to-ceiling glass in a column-free space, designed to accommodate the modern high-density office environment that the company needs.

The building systems were designed with the tenets of resiliency and sustainability in mind. The building holds its core and fuel tanks within a bathtub, outfitted with submarine-type doors that can be closed to keep the vital systems of the building dry in the event of flooding. The building also includes a co-generation plant along with a co-gen loop that provides hot and chilled water as an alternative source to the retail and offices.

Straddling the celebrated High Line elevated park, the building is highly conscious of its connection to the public realm. Adjacent to the central plaza of Hudson Yards, the building functions as an urban gateway welcoming visitors to the Hudson Yards neighborhood, pulling pedestrians along the High Line and out into the plaza.