“Hiding in Plain Sight,”, a project by STUDIOGRUBER, is a pedal-powered pop-up movie theater. Citizens Visitors are invited to climb onto a bike and pedal in order to see view unique short films, including several historic Pittsburgh-themed pieces. . Rather than passively consuming moving images from ubiquitous media one must work out and engage. ButIn order to generate sufficient electric power and to activate the projection, participants need to cooperate and become team players. Thus, “Hiding in Plain Sight” is a public performance that turns passers-by into actors and a necessary piece of the show.