This project is located in Jiangjin District of Chongqing City, a typical south-west village in the hilly terrain. The site is 15 minutes’ drive from Joybo Distillery and is the raw material planting base of the liquor production, also a key linkage of primary, secondary and tertiary industries of the Joybo Group. Joybo is a special brand which is popular especially in the younger fashion group of people inside the city. Their interests are turning slightly to the countryside as the whole society does.