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After being diagnosed with Type-1 Diabetes at age 11 and struggling with health-related issues throughout the years, Kimberly Ross found great relief in acupuncture after receiving treatment from Gabriel Sher, now ORA's Director of Acupuncture. The concept of ORA was conceived during Kimberly’s time at Harvard Business School, in an attempt to make acupuncture more approachable to others experiencing health issues. Located in the East Village, the first ORA combines the traditional techniques of ancient Chinese medicine with a modern, convenient experience at an accessible price-point.

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