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Royal De Versailles' Rolex Boutique Toronto

Projects

Royal De Versailles' Rolex Boutique Toronto

PARTISANS·Toronto, Canada

PARTISANS designed a new face for Royal de Versailles Jewellers’ Rolex Boutique that pays homage to the high-precision craftsmanship that has defined the timepieces for over 100 years. A rippling limestone façade wraps the ground-floor boutique, introducing soft folds and undulations that offer a gentle yet resolute counterpoint to the austere rectilinearity of the 14-storey modernist high-rise that sits above. Using parametric modeling and advanced digital fabrication, the limestone façade takes the anatomical components of a watch and translates them into architectural geometries that are both classic and progressive.

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